WhirlWind Dance is a nonprofit professional contemporary dance company in Columbus, Ohio. In addition to the professional company, this organization also houses a separate youth program; The WyND. I created merchandise designs for both of these companies, as well as created various print and digital promotional assets for the companies’ performances.

Following the creation of merchandise, I developed a tagline logo mark for the company to be used in various aspects of branding to increase consistent recognition of the company.

Additionally, I refreshed the company’s website with goals of increasing clarification of the umbrella organization and its functions, ease of class registration, and generally updating content for a more cohesive aesthetic.